Fara is a family-owned and operated company established in 2016. The company is based on the outskirts of KEF (Reykjavik) International Airport nearby the hotel cluster in Keflavik town.

We provide high-quality recent model SUVs and cars to fit your needs. Our service excellence and partnership with a nationwide network of partners ensure that your exploration of Iceland can be carried out with a high degree of safety and confidence. Our company has received awards for excellence. Our staff are friendly, knowledgable and professional and will inspire and exceed the expectations of our customers.

Fara is an Icelandic word that translates in English as “GO”.

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